Marketing & Sales

 

Marketing and Sales

A small marketing budget doesn’t mean you can’t meet your goals and business objectives – you just have to be more creative in your marketing tactics. This one-day workshop will show you how to get maximum exposure at minimum cost. Learn effective, low-cost, and non-cost strategies to improve sales, develop your company’s image, and build your bottom line.

How You Will Benefit:

  • Recognize what we mean by the term “marketing”
  • Discover how to use low-cost publicity to get your name known
  • Know how to develop a marketing plan and a marketing campaign
  • Use your time rather than your money to market your company effectively
  • Develop a budget for your marketing activities, based on the amount of dollars you have available, and stick to your budget
  • Identify strategies for finding and keeping customers

What You Will Cover:

  • Course goals/personal goals
  • Defining marketing
  • Recognizing trends
  • Marketing strategies and research
  • Four Ps of marketing
  • Market Planning
  • Preparing for trade shows
  • 88 easy ways to market yourself
  • Saying no to new business
  • Increasing business
  • Networking
  • Communication tips

What’s included:

  • Duration: One Day
  • Instruction by an expert facilitator
  • Small interactive classes
  • Specialized manual and course materials
  • Personalized certificate of completion